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The CENTUM Flywheel: How Independent Brokerages Build Sustainable Growth for 2026 and Beyond
The most successful businesses do not grow through isolated tactics or short-term wins. They grow by designing momentum into their operating model. At CENTUM, we believe independent mortgage brokerages succeed when each part of their business reinforces the next. This belief is grounded in a simple but powerful concept popularized by Amazon: the flywheel. The flywheel is not a marketing idea. It is a business discipline. And it is increasingly relevant as the mortgage indus

CENTUM Marketing
Dec 15, 20253 min read


Why Mortgage Brokers Should Stop Stressing Over CRMs
Start Building a Profitable, Sustainable Mortgage Business With Mortgage Monitor Let’s be honest, no one became a mortgage broker because...

CENTUM Marketing
Jun 27, 20253 min read


CENTUM Canada Appoints Lori Smith as Vice President, Growth & Development
Veteran mortgage executive joins national leadership team to accelerate network growth and deepen broker engagement Centum Financial...

CENTUM Marketing
Jun 2, 20252 min read
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